RIM is widely expected to unveil a new touch-screen smartphone with a pull-out keyboard at a corporate event on Tuesday. The device is likely the much-hyped BlackBerry Slider 9800, leaked images of which have flooded the Internet over the past several weeks. RIM might also unveil its new smartphone operating system, BlackBerry OS 6, which will give RIM devices a Web browser and a home screen that mirrors those of the iPhone and Google's Android-based smartphones. At first glance, it seems that RIM doesn't need a shot in the arm from a sexy new device and operating system. BlackBerry phones have a commanding lead in the smartphone market, making up 41.7% of smartphone subscriptions, according to comScore.
Apple and Google have bested RIM's devices in terms of ease of use, availability of third-party applications, touch-screen technology and Web browsing capabilities -- to name just a few critical smartphone components. IPhones and Android phones are simply cooler than the assortment of BlackBerry phones.
No comments:
Post a Comment